Amazon Prime Day 2019 – What you NEED TO KNOW!

– When is Amazon Prime Day 2019? What are the best Amazon Prime Day deals? What are the inside savings
secrets that you need to know? I have that, coming right up. (pinging) (light music) Hi, I’m the YouTube Deal Guy Matt Granite, and I am an Amazon insider. I’ll explain that to you, also tell you where to get the best deals, what you need to know and then of course, the dates and the
information for Prime Day were just released a few seconds ago. Or a few hours ago depending
on when you’re watching this. But I should mention I knew
those dates before anyone else. I couldn’t talk about
them, but I knew them. If you expand the video
description box right under me, you are gonna find a breakdown
of all of the start dates, the start times tied to
Amazon Prime Day 2019. But first, quick reminder, I work as an independent contractor for TV stations across the country, NBC, ABC, CBS, I’ve worked for USA today and I also host programming for Amazon. Know what? You’re biased! You work for Amazon! You only talk about Amazon deals. No, not true! But, I know, I’ve read the comments. But I do host TV programming for them. No, I’m not an employee! I’m not a paid mouthpiece! In fact one of the great
things about what I do because I’m an independent contractor is I can tell you which Prime Day deals are not worth your while, what I would buy, what I wouldn’t buy, and I can actually have that dialogue with you right here
when it comes to deals. I am lucky. I’m not under some PR agreement, I can be honest with you. And that’s what this channel is about, saving you money, and also
steering you toward the savings. So we’re gonna put Prime Day
into perspective right now. I’m gonna compare it to Black Friday and also tell you what type
of deals you can expect, and then some huge insider
savings coming right up. The single best time of the year to save money on a product of your choice if it falls into one of the categories that I’m gonna discuss is
Black Friday and Prime Day. After that we’ve got all of the long holiday
shopping season weekends. That includes Cyber Monday
which follows Black Friday, we also have Labor Day, 4th of July and all these other things. What is Prime Day? It is Amazon’s self-glorified
shopping extravaganza, but because this is a global event, it actually moves more traffic and product than Black Friday. So when people say is Prime
Day bigger than Black Friday? It is! When people say is Prime Day
better than Black Friday? Really depends on where you’re shopping. Just as you can’t buy
everything on Black Friday, in the world, and expect a low
price on each of those items, Prime Day also has its specific rules. Let’s start with those. Prime Day is hands down the
single best day of the year to score a price on an
Amazon-produced product. That includes the Amazon
Electra voice service products, their Fire tablets, Fire TV, and many other beauty, fashion, and even baby and pet-related products that Amazon happens to make. On top of that, a lot of
the products that work in conjunction with the Echos and many of the other smart devices, drop in price in the form of bundles. So smart lights, smart bulbs, smart thermostats, door locks, anything to make your home smart is generally at its lowest
recorded price on Prime Day. Those products happen to be compatible with the Amazon Echo Alexa voice service. With that being said, there are brands that compete with Amazon that don’t generally have discounts, ’cause why would they
wanna celebrate Prime Day? Anything Google made, no we’re not gonna see
price drops on that. Many of the Apple-made products of course are not gonna be on sale for Prime Day. A reminder, for the best
Amazon Prime Day deals 2019, if you subscribe to this channel and you turn your notifications on, I’m gonna send you
alerts as the deals drop. A lot of the time that best TV deal, that best laptop deal for Prime Day, that best gaming deal for
Amazon Prime Day 2019. That best iPhone deal for
Amazon Prime Day 2019, which might exist even though
Apple doesn’t typically celebrate it as I mentioned,
I have you covered. Because I’m getting that
information before anyone else, if you are subscribed, you have your notifications turned on, you’ll get an alert when those deals drop and then I can be there for you. I can make sure you get those savings, and I can hook you up on the spot. And a reminder, if there are items that you want me to look for for Prime Day, if there’s things that you want
me to get to you in advance, just leave me a comment, I’d
love to read through them. Hopefully by that point I’ll be doing less odd hand gestures, because many of the
products you see behind me will actually be things that I can hold, so I’m less awkward, and I am very excited about
pulling that off for you. So, Amazon Prime Day 2019, your best Amazon Prime Day
deals, it’s all coming right up. If you’re not yet
subscribed to this channel, this is what you can do. Click on my oversized head right here, that’ll subscribe you to this channel. If you need help turning
on your notifications, or leaving a comment, click here, and that last big roundup of
deals I did, right over here.

Plunger Trick Shots | Dude Perfect

We’re Dude Perfect, welcome
to plunger trick shots. Dude Perfect. This is The Swinging Sticker. Yes! We love plungers! Let’s go! Yeah, baby! Let’s go, baby! Whoo! You guys ever seen a
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a time, but it’s still going to be impressive. [DING] [DING] [DING] [DING] [DING, DING, DING] He’s done it! The Five Plunge Sticker! Whoa! [RECORD SCRATCHES, MUSIC STOPS] Oh my god! [LAUGHTER] We’re good. We’re good! Whoo! Ha! Ha! How you like them apples? Banger. This is a Through
the Ring Sticker. Let’s do it. Whoo! Yeah! Nice, Gary! What goes up– –will probably
GLASS BREAKING] Gosh darn it. Hi-ya! Yes! First try! Bottom of the ninth, two outs. Really got to stick one here. [LAUGHTER] Check this out. [CROWD CHEERING] Let’s go! He’s a plunging wizard! You guys will never guess what’s
about to come out that door. En guard! Ahh! We got him! [LAUGHTER] You want to make sure you push
with your legs, not your back. It’s actually not that heavy. Got the plunge. Got the target. You’re probably thinking
to yourself, OK, that’s probably pretty good. You gonna stop? Wow, you’re going to keep going? OK, seems ambitious. Surely you’re going to stop now. And you’d be correct. Here we go, this is
the Trip Flip Pul– [BEEP] The Trip– [BEEP] This is the Trip Flip Plunge. Yeah? Yes, it is. Yeah! Really was hoping you’re
going to high five me there. OK. Don’t throw at the TV, they
said, it would be a bad idea. Plunge time! Let’s go! Yeah! That’s so 2018. Waterbottle flips? 2019 is the year of the plunge. Oh! Double plunge stick! Let’s go! Whoo! Ah! This is the Front Flippy Sticky. Here we go. Yeah! Let’s go! Yeah! That felt good. [BEEP] [BEEP] [BEEP] [BEEP] [BEEP] [BEEP] [BEEP] Oh my god! Sorry. I started laughing too hard. [LAUGHTER] What’s up, guys. Thanks for watching. If you’re not already a
Dude Perfect subscriber, click down here so you don’t
miss out on any new videos. Special thanks to our
friends at Whistle for making this video possible. Click here to check out
their brand new series, Exploring ESports, a must
watch for all things gaming. Also, many of you know,
we’re going on a live tour this summer. Click here if you haven’t
got your tickets yet. Signing off for now. Plunge it! Noggin! See ya!

Rainbow Six Siege: Operation Ember Rise – New Operator Gadgets Teaser | Ubisoft [NA]

test, got a hook. Previous session terminated
after unacceptable levels of cervical acceleration
deceleration. Commencing test now. 2.001, unsuccessful. Stress test 2.002. hmm, huh. Mm-hm. 2.217. 217 meets safety
design criteria. Volatility test. Vulcan shield version 1.001. [MACHINE NOISES] Jordan, if you’re watching
this, you owe me a drink.

business communication 101, business communication skills basics, and best practices

your communication expertise begins by
being intentional about communication rather than treating it as an
afterthought at the very end of a project or worse after communication
problems happen to be proactive about communication we need to make it a habit
to ask ourselves seven key questions when faced with any new project or
initiative these seven questions reflect the variables that exist in every
communication event so what’s a communication event you could be making
a sales call or presenting at a conference or simply chatting with
friends over lunch maybe your company is about to make a major reorganization or
maybe it’s about to make a minor policy change every one of these situations
involves communication and those seven variables are at work when we learn to
manage these variables we increase the likelihood of communication success you
get that sale your conference attendees understand your ideas clearly your
friends will feel a more solid relationship with you to the extent that
we ignore any of these seven variables we risk miss communication the customer
doesn’t understand the value of the product and doesn’t purchase your
conference colleagues think what are you talking about and your friends well
they’re friends so they give you the benefit of the doubt but repeated
miscommunication can leave even our closest loved ones feeling wounded or
upset with us so what are these seven communication questions we need to ask
ourselves I’ll overview them now and then we’ll do
a deep dive into each who should receive this news who would be the best sender
what is the bottom line message how might the message be interpreted do we
want or need feedback on the message what is the best channel how should i
time and sequence this message are any other context issues important these
seven questions can transform your communication efforts if you make it a
habit to ask them let’s do in an assessment of a communication event in
your company using these key questions think of a message that was supposed to
be communicated widely within your organization it could be anything a new
phone system being installed or a new process for requesting travel
reimbursements maybe people were told to cut back on their copy machine use or an
important goal was met last month and the leadership wanted to celebrate the
victory select a situation that seems fairly typical of the communication in
your workplace first who were the receivers or the people who heard the
news did the right people get the message in your situation one of the
leading communication problems is assuming that everyone who needs to get
a message actually got that message when we take the time to identify each party
who should receive a message we’ll avoid this common problem next who is the
sender of the message was the sender the best person for the job why or why not
third what was the intended message did people get enough but not too much
information did they know what they were supposed to do in response to the
message fourth how was the message interpreted do you think that you and
all of the other receivers heard the message in the same way did it mean the
same thing to all of you did the sender clarify any aspects of the message that
might have caused confusion or emotional upset getting senders and receivers to
align their thinking is one of the most challenging aspects of communication
next how did the message get from the sender to the receiver or what was the
channel of communication was it an email a one-on-one
a large group meeting maybe a notice on your intranet or a blurb in the
newsletter what would have been the best way to get the message from point A to
point B ours sixth question is about feedback were
receivers asked to share their thoughts on the message if people did give
feedback did anyone respond to the feedback or was communication pretty
much one way feedback allows us to make sure that the message was received and
understood the way that we had hoped finally let’s consider context in your
communication event would there have been a bad time to communicate the news
when would have been the best time did location or relationship affect the
message so how did your organization do you can think of another message that
needed to be communicated at your departmental or team level and assess
that event using the same questions did you have more success with a smaller
group what areas received the lowest scores
is that typical we explore each of the seven key areas you’ll find it helpful
to work through each movie in a sequential order but plan to really
focus in on those sections where your organization needed the most improvement
now that we’ve covered the seven key areas make it a habit to ask these
questions of yourself and others nearly every day once you know your purpose make a list
of all the people who should be involved in the project or should know about your
work we need downward communication that is
messages that flow from the top levels of management to the employees
throughout the company downward communication is most common but can
become distorted if passed through too many people
remember the childhood game called telephone one person would whisper
something to the next person in the circle who would then whisper it to the
next and so on the last person in the circle would say aloud what she heard
which was never what the first player had originally said the game was fun and
made us all laugh but in business it’s not funny
try to communicate directly to as many receivers as possible upward
communication allows management to learn about problems that only frontline
people are privy to when channels are in place for employees
to be heard by their leadership they feel more valued upward communication is
notorious though for being skewed toward the positive no one wants to give the
boss bad news and no one wants to confess when things aren’t going well so
upward messages tend to suffer from a positivity bias you can use opinion
surveys Q&A sessions advisory boards Ombudsman hotlines suggestion boxes skip
level interviews anything you can think of to encourage upward honest
communication in your company horizontal communication is often overlooked yet
that dreaded silo mentality begins to grow when departments or units see
themselves as independent actors rather than part of a collective system if you
notice a lack of lateral communication you can initiate conversations with
people at your level in other departments
consider a once-a-week coffee or even just a quick drop by to chat about
current projects powerful collaborations often begin as simple conversations have
you started thinking of who you should have on your list
there’s one more group to consider who might be an unintended audience emails
are so easy to forward as communicators we want our message to be received by
the intended audience and we need to be aware of unintended audiences so think
carefully about who could end up here in your message I want you to give some serious thought
to the best senders of your message your senders should be influential to the
receivers what is it to be influential the ancient Greeks would explain it this
way when asinus speaks the people say how well he speaks but when the most
Feeney’s speaks but people say let’s march the most thinnest is our
influencer here someone who can change the actions of others what makes a
person influential and a good candidate for sending messages people generally
influence us if they have some kind of power in our eyes and that power falls
into five categories legitimate power happens when people comply with a
request because the sender has a certain title or position let’s face it
sometimes we do what the boss says because the boss is the boss we respect
the position and demonstrate that respect through compliance reward power
refers to behavior motivated because a sender can reward you in some way you
follow up quickly with a request from a potential client because he has the
power to reward you with new business or just the opposite coercive power happens
when a sender can punish you in some way or take away good things in life you
follow up quickly with an existing client because he has the power to take
his business elsewhere people are influenced by expert power when a sender
really knows her stuff why not follow an expert right and finally referent power
is influenced that happens as a result of credibility or similarity these five
power categories are not absolute rather influence is situational you might be
influenced by your financial adviser on what stocks to purchase but she might
seem less influential to you when you’re deciding
color to paint your kitchen don’t make the mistake of assuming that you are the
best sender of your message if someone else could be more effective passed the
torch focus on your purpose and if enlisting someone else to be a
spokesperson of your idea would help give the idea wings go for it
tap into the influence that will work now that we’ve identified who should
hear our message we must remember that these people will interpret our message
to understand its meaning see the lines drawn through the heads of the senders
and receivers these little lines remind us that no listener is an empty vessel
awaiting our message rather people have mental filters we all have preconceived
notions assumptions biases good and bad our unique way of seeing the world your
receivers have their own perspectives about you and your message these mental
filters can skew how our message is heard and understood our third key
communication question is how my message be interpreted let’s consider a few
examples I send a memo to remind John about an upcoming safety meeting how
might John interpret my message he might think doesn’t trust me to remember
anything or hmm safety is important around here or isn’t that nice
being helpful in trying to ease my burden now this example from the
emotional intelligence activity book cautions us that even a simple reminder
email is subject to interpretation the relationship I have with John his state
of mind when reading my email and my specific word choice can all affect the
meaning for John if I’m mindful of the possible interpretations I can clarify
my intent by adding one extra line to that email something like I know your
plate is really full right now just wanted to be helpful mental filters are
the source of far too many misunderstandings but by being
thoughtful and proactive you can help overcome this common communication
barrier let’s add a fourth important
communication question to our process what is the bottom line message we’ve
identified our purpose so we know the core idea but we have all of these
different receivers with different ways of interpreting the same message so we
must learn to focus and frame the idea carefully let’s start with focus our
first task is to identify the bottom line message what is the one thing your
audience must remember when they walk away from your meeting or after they
read your memo how can you tell if your communication has a core message a great
self check is to share your intended message with a friend or a colleague and
ask the question what do you think is the most important takeaway from this
speech or email or slide deck if your friend didn’t get your bottom line
message go back and simplify focus more on the key idea and repeat it more often
focusing on one key idea is challenging there is so much we need to communicate
but it’s better to successfully communicate one idea then to
unsuccessfully attempt to communicate a bunch of ideas focus your message on one
key idea now that we’re focused on one central
idea we frame that idea for our intended audience consider the audience’s
knowledge level possible reactions and reason for listening frame your message
to align with the unique needs of your listeners when we present to executives
for example we realize that they are most concerned with the big picture and
bottom line results when someone makes a technical recommendation your CEO needs
to know how much it will cost what the risks are and what the benefits are the
engineer who will actually create the solution has a much different list of
needs some marketing experts say that repeating a message three times will
work while others live by the rule of seven a Microsoft study on audio
messages concluded that between six and twenty repetitions is best regardless of
the exact number of repetitions or effective frequency it’s pretty clear
that once doesn’t cut it commercials air over and over and over
because advertisers know the value of repeating a message Nikes just do it
campaign has been used for over 26 years Eminem’s that melt in your mouth not in
your hands have been around since 1954 don’t give up if you state your message
once and don’t feel heard don’t expect everyone to hear remember believe and
act on your message because you sent out one email or talked about your idea in
one meeting focus on your bottom line message your must remember message frame
for your unique audience focus and frame you feedback is a message about the original
message it takes one-way communication and turns it into two-way communication
there are dangers with one-way communication one of those dangers is
misunderstanding a manager tells an employee to do a certain task but then
rushes off to a meeting the employee without a chance to clarify
misunderstands the task does it wrong and creates all sorts of problems
another danger with one-way communication is low morale a team is
told they have to move to a new location and are given no input into the decision
they feel unvalued and morale sinks market alignment can go haywire when
companies rely on one-way communication to customers a company could decide to
offer a new product without getting feedback from its consumer base millions
of research and development dollars later the project gets scrapped because
customers aren’t interested you want to build opportunities for feedback into
your organizational communication process to avoid these dangers but there
are dangers in seeking feedback as well feedback takes time feedback is
dangerous if we ask for input but have no intention of addressing concerns or
using the shared ideas morale sinks even lower if leadership pretends to be
listening but then isn’t really responsive so I’ve been honest about
potential dangers of feedback it can slow things down and it creates an
expectation that the feedback will be responded to but at the end of the day
the benefits far outweigh any potential drawbacks internal feedback can be just
as beneficial as customer feedback Google holds fixit’s or problem solving
sessions with employees in one fix-it session employees shared 51 different
suggestions for how to improve career development those ideas were voted on by
thousands of other employees and the three top ideas were implemented
a year later employee satisfaction went up on the annual employee survey
including double-digit increases on the career development questions the
benefits of feedback are undeniable we would all improve the organizational
communication in our companies with two-way communication make it a habit
when planning your communication efforts to build in that feedback loop your communication plan is almost
complete we now figure out how to get your message from sender to receiver
what is the best channel should you send an email have a meeting call people if
the message is our vehicle for communication the channel is the road we
choose we begin our choice by exploring the richness of each communication media
available to us richness is measured by whether or not a channel supports
immediate feedback provides verbal and nonverbal cues and has a personal focus
so how would you rank the following channels on richness phone
videoconference brochure email and face-to-face did you’re ranked list look
something like this face to face meets all of the richness criteria when we
meet in person you get instant feedback you can see and hear what I have to say
and it’s innately personal because for person-to-person
videoconferencing when the technology works well has many of these same
features we lose the body language and facial expression cues when we move to
telephone and we lose all nonverbal cues with the exception of emoticons when we
move to text but individual emails still have a personal focus that brochures
lack does this mean we should never use email or brochures well of course we
will and we should the channels that are less rich are still good channels as
long as we use them for unambiguous and simple messages there are other factors
to be considered in our channel choice need for permanence makes a written
document actually better than a face to face speed and cost also need to be part
of our decision and finally affect your leadership team once your Department to
know what an outstanding job they did on a project last week
which channel would have the better effect a mass email to everyone on the
team or a personal handwritten thank-you note to each team member if you need to
communicate the seriousness of a new policy are you better off posting a
message on a bulletin board or attending a staff meeting to talk about it
Channel makes a difference consider richness permanence speed cost and
effect so we’ve made an intelligent and informed decision when selecting our
channel our highway for the message but we may still encounter a few roadblocks
in our path let’s imagine that your HR director needs to communicate a
time-sensitive change in the benefits package to all employees the message
starts with a face-to-face visit to the vice president’s who are in turn to tell
departmental directors who in turn are to tell unit supervisors who in turn
tell their staff good plan unless one of those directors also had ten other
messages to communicate to her supervisors who were now on overload and
another director communicated the message but two of the supervisors were
on vacation so didn’t pass the message along to their staff some staff members
don’t have a reporting line to any of those vice presidents you might notice
that the communication is all one-way and we’ve already discussed the dangers
of too little feedback when some employees have heard the message and
others haven’t the rumor mill kicks in as it inevitably will when people
experience a communication vacuum the grapevine which is the rumor mill is
fascinating it’s an informal network of communication that often moves faster
than the formal channels but isn’t always as accurate rumors and
misinformation can spread rapid-fire hence that great line a lie can travel
halfway around the world while the truth is still lacing up its boots
we can’t dictate an order to stop using the grapevine rather we can attempt to
limit its damaging effects by sharing a wealth of information in the formal
channels when people aren’t thirsty for information they’re less inclined to
participate in rumor spreading concede that the rumor mill exists attempt to
understand its nuances and use it when appropriate to supplement the slower
formal channels meetings are a channel that we rely on
heavily in the workplace more so than we might realize look at your calendar last
month are you coming in pretty close to that
estimated sixty two meetings given that we spend so much time in meetings I want
to share two tips that will instantly improve the effectiveness of your
meetings neither one will cost you a dime and both are quick easy changes to
make first make a minor adjustment to your agenda to improve the efficiency of
your meetings most agendas look something like this strategy realignment
quarterly sales regional marketing plans I suggest that you add an objective to
each agenda item like this determine next steps for strategy realignment
report quarterly sales brainstorm regional marketing plans people prepare
and interact differently if they are listening to brainstorming about or
acting on deciding on an issue let them know in advance what mental space to be
in as they enter the meeting then add a time frame to each agenda item the time
frames allow people to gauge how much sharing is appropriate if you reach the
end of the allotted time and the team has not finished that item you can
simply ask do we want to continue this discussion and eliminate some other
agenda item or can we in the next two minutes wrap this up
teams frequently realize that they are belaboring a point and will choose to
wrap up and move on suddenly naysayers are ready for a vote people full of
conversation are ready to be quiet and you move on I’m always amazed at how
effective this tactic is once you have your agenda in order your other meeting
tip is to make sure that all important controls are being filled this includes
information giver information seeker initiate
devil’s advocate encourage ur facilitator gatekeeper and note taker if
you notice that some of these roles are not being filled you have a few choices
you can step up and fill that role yourself you can bring the gap to the
attention of the team and ask for volunteers for each role or you may have
to be a bit more creative improve your agenda and get those roles assigned to
make the most of one of our most used channels you are down to one final question to
ask yourself as you craft your communication action plan what context
issues should you consider all of the variables senders receivers message
feedback are affected by the context that’s the situation surrounding your
communication event for example imagine going to a meeting at 2:00 in the
afternoon you had a heavy lunch the conference room temperature is just a
little warm and you’re feeling very sleepy now you’ve never met the
presenter at the meeting before most people in your office complain about
meetings it’s common practice to attend but not really engage and right before
you walked into the meeting you got a call from your friend cancelling your
dinner plans tonight so you’re bummed all of these
situational issues can affect your perception of the speaker and your
overall interaction compare that meeting to one that you attend when you’re wide
awake feeling happy in an office that routinely has productive efficient
meetings and you’re good friends with the presenter the new situation changes
everything as communicators we certainly don’t control all the contextual
variables at play I can’t help it that your friend cancelled dinner but we
should manage those that are within our control timing and location are two
parts of the context we often can control if you need to give an employee
some critical feedback it may be convenient for you to stop him in the
hallway right after the staff meeting because you’re both there anyway but
convenience is not a good rationale for a context decision if others can
overhear your conversation you risk making that employee feel humiliated or
defensive organizational climate is part of the context mix and causes 15% of
communication problems according to the Zaremba study climate is the emotional
tone of an organization it’s a sense of how comfortable people feel with one
another and the company a supportive climate
will encourage interaction and flow of communication while a defensive climate
will slow the flow a supportive climate will predispose people to look for
positive intentions rather than negative for example when you communicate a
change in a supportive climate people give that change a chance and approach
it with an open mind rather than immediately finding fault and resisting
doesn’t that sound great so how do we create a supportive climate professor
reading a pioneer in the organizational communication field identified five
conditions necessary for a supportive climate supportive credible open
participative and emphasizes goals evaluate your organization on these five
dimensions of supportive climate write one action you could take this week to
boost each factor even a little bit drive positive climate by communicating
a commitment to organizational goals ethical questions surround communication
is it ever okay to lie is a lie of omission still a lie when you anticipate
and report best-case scenario is that hopeful and therefore ethical or is it
exaggeration and unethical is strategic ambiguity that’s the practice of being
intentionally vague to avoid responsibility is it unethical or is it
just savvy business practice how much information should you share to stay on
the right side of the ethics line what do you do when confidentiality and
transparency clash answers may seem easy while these are just hypothetical
questions but when we face real situations the decisions can become
challenging with so many ethical dilemmas possible how can you make good
choices and let me share just a couple of tips first remember that a positive
communication climate requires credibility and openness so use these
two pillars when you face communication ethics questions secondly think ahead of
the types of ethics situations you’re likely to face take a moment now to
brainstorm at least five or ten ethically questionable communication
situations you could encounter researchers at Northwestern University
discovered that people are less likely to lie if they have a conversation about
their ethical decision first this is true even if the truth meant the people
get paid less during an experiment pre-emptive thought and conversation
helps us stand our moral ground so take some time now to consider how you will
communicate if faced with any of these ethical situations you brainstormed keep
these important things in mind especially if your organization is ever
faced with a crises you a crisis is a unique context that I hope
you never face but if a crisis were to happen in your organization I want you
to be ready with great communication strategy a crisis is any unforeseen
event that can damage your company’s performance and reputation are you
prepared for a product failure that creates tons of backlash how would you
handle a viral video of an employee driving a company vehicle while
intoxicated how about a major security breach a discrimination claim against
your CEO we need to be ready for the unpredictable and the time to fix your
roof is when the sun is shining likewise the time to prepare for a crises
communication event is before the crises unfolds spend a few minutes now making a
list of the 10 or 20 most likely crises in your business
brainstorm economic informational physical Human Resources reputational
and even natural disaster possibilities then walk through our list of seven key
questions determine all of the stakeholders employees victims families
local and regulatory officials the media choose the best sender this may not be
your CEO if facts are still uncertain or your CEO doesn’t have extensive press
briefing experience you may be better off with your PR person upfront at least
at first your receivers will likely fall into one of four mental filter
categories supporters who think highly of your organization and will defend you
during a crisis straddlers who just aren’t sure yet what to think of you
skeptics they lean towards not supporting you and the haters you don’t
need to win over supporters and you’re unlikely to win over the haters so focus
on messages most curtain it to your straddlers and your
skeptics we’ve discussed the need to focus focus focus your message and when
your message may be reduced down to a headline or a 30-second sound bite on
the evening news you must have your bottom-line message clearly articulated
and upfront what types of feedback would be helpful to your team as they move
forward how do you solicit the feedback that you can use what channels would be
most appropriate for various stakeholders

Best Practices in Developing G Suite Business Apps (Cloud Next ’19)

In this session, we are going to talk about
developing applications on G Suite, and some of dos
and don’ts of developing applications and how to set
up organizations in this particular session. So my name is Satheesh. I am your host for
the session today. Along with me, my co-presenters
are Monica from Genentech, and we are going to have
Sambit from Google Cloud talk in this session as well. So we will start with
giving an overview of what kind of challenges
our enterprise customers face when it comes to developing
applications on G Suite, and how we are driving certain
industry trends with some of our product lines,
followed by talking about our specific products. And then we’ll have Monica
present how they’re organized, and what are some of the best
practices in their organization with respect to app
development on G Suite. Then we’ll talk about, what
is the future looking like, what are the key trends that we
are seeing in the industry when it comes to developing apps
in the productivity space generally, and within G Suite
as well more specifically. And then we’ll wrap
up this session with an overview of some
of the exciting features that we are announcing today
with respect to G Suite development platforms. So before we get
started, a quick note on how to submit questions. So all of you must
have the mobile app. So you will be able
to submit questions through your mobile
app on this Dory. So you can go to this
particular session details, and then submit
[INAUDIBLE] there. Towards the end, we will try
to address your questions. We’ll also be able
to– hopefully we’ll have time to take some
live questions from this room as well. Sounds good? Perfect. So, without further
delay, let’s get started. So imagine yourself to
be a salesperson, an HR professional,
financial analyst– many different roles
in an enterprise. Your key responsibility
is in driving the business with
respect to your role, with respect to your
area of expertise. When you do this,
you’re obviously using many different
applications. You’re using G Suite, plus
you’re using other enterprise applications as part of this. That means you need some
customizations in order to run your business process. You need all those apps. When it comes to
getting those apps, there are some key
challenges that the business users in an organization face. Number one challenge is
what we call the skills gap. As the business
process owner, you are the expert in
your business process. You know how your
process should run. You know how your
business is run. You know your role
better than anybody else in your organization. When you want to
get those apps, you need to go to your IT
developers, and talk to them, and educate them about
the business process. And then they have the
technical expertise to develop those applications. Do you see the problem there? So on one hand,
the business users are really proficient
with their processes. They have the right
skills for that, but they lack the
technical expertise. On the other hand, the
technical developers have the right
technical knowledge, but they don’t know all
the business processes. This is what we refer
to as a skills gap. This requires communication
back and forth in order to get the right
application that you need. This is the number
one challenge. The second challenge
is, the IT developers, now they have to work with
many different business users in the organization,
across the enterprise, understand those
business processes, and then develop the
applications for them. That leads to scaling challenges
for the IT developers. The resources become
limited as a result of that. Any organization, this
is a very common problem. The third challenge
that we see is that technology keeps evolving. Business processes
also keep evolving. And as a result of that,
it’s hard to keep pace with those changes. Everybody’s always
playing catch-up in order to stay in tune
with these changes that are happening. That leads to delays in
getting the apps that you need. That leads to getting
the updates to the apps that you’re using. That’s the number
three challenge. The net result of all
of these challenges is that the involved
stakeholders get frustrated. There are many
different stakeholders. I have identified three
stakeholders here. Number one is the business user
who needs these applications. Number two is IT developer,
the technically proficient developers. Our number three
is somebody who is tracking the cost,
and the schedules, and managing all these
programs and costs, what I call the IT director here. The business users are
frustrated because they are not able to get the
right apps that they need on time or the updates
that they need on time. The IT developers are frustrated
because their project backlog just keeps growing
as they try to work with many different
organizations in enterprise. The net result of
the IT director is that now they
are facing the cost and the scheduled [INAUDIBLE]. Those are the challenges
that everybody faces– all the stakeholders face. How are enterprises
addressing this? What are the shifts that are
happening in the industry to address this? So number one shift
that is happening is that the application
development itself is being moved to
the business users– closer to the
business users– where they have the right expertise
on the business process and they are in
the best position to find out what
is the application that they need, and
better still, actually develop these applications. This is happening on no-code
tools for the business users to develop those applications. The second shift that is
happening in this industry is that there are lot
of SaaS applications that are coming up– Software as a
Service applications. When there is a
need, it’s probably most efficient to go
and buy an application, as long as there is one
that meets the need. That has led to the growth of
the enterprise marketplaces and the growth of
the ecosystems, where ISVs and third-party
developers develop these apps and make them available to
the different businesses. The third shift is
within the enterprise IT. IT’s role itself is evolving. It’s evolving from one of being
an app developer and an app development
organization to being an enabler for development of
applications, by the businesses and by the business users. The business users in
this slide are also called the knowledge workers. So the knowledge workers
are now developing the apps, and the IT organizations are
became becoming the enablers. They’re providing
the right tools, they are providing
the right data access. They’re providing the right
guardrails– security, et cetera– to make sure
that those applications meet the organization’s needs and
comply with the organization’s policies. In Google and in G Suite,
we are at the forefront of driving these shifts. Number one, with respect
to the first shift, we are providing the
low-code and no-code tools to enable the business users
to develop these applications. Number two, we are
building this ecosystem and we are building
this marketplace where business users in
an organization can go and find
applications that they need and start deploying and
using those applications. With respect to
the third shift, we are also providing the
right tools and technologies that data administrators
need in order to ensure that all these
apps that are being built by the knowledge workers
across an organization remain secure, the enterprise’s
data remains secure, and that the IT administrators
can go on and monitor the application usage and
make sure that they’re able to whitelist the apps
that they allow the enterprise users and the business users
to install and use that. That’s how we are driving these
shifts in the G Suite Developer platform. Getting into the
specifics, I want to talk about the five products
in G Suite Developer platform, give an overview, so
that you can go out and explore further
details on this. So the number one developer tool
that we provide is Apps Script. Apps Script is a
low-code platform. How many of you here
have already heard about Apps Script. That kind of shows how
popular Apps Script is. You can actually
see that there are over three billion weekly
executions on Apps Script. So it’s a low-code
developer platform, and it enables the business
users to quickly build apps. How so? Because it provides
an integrated document environment. It provides APIs for
all the G Suite apps. It also provides security,
in terms of OAuth, et cetera. And it provides an integrated
runtime environment, so that when you’re
building the app, you don’t have to look
elsewhere to think about where you’re going to run that app. So it has that integrated
runtime serverless environment that you can use to go ahead
and run the application. From a best practices
perspective, if you have an
application that is going to be used by, let’s
say, a few hundred users, Apps Script provides the
perfect platform to get started. Apps Script still
requires some coding and some proficiency in coding. This is for what we call
the advanced knowledge workers, or citizen developers. Let’s say you build an
app and it becomes very popular in your organization. Now it needs to be used by,
let’s say, a few thousand users as opposed to a
few hundred users. That’s the time when,
as a business user, you talk to the IT
organization and IT developers, figure out how to
scale up application. And also, potentially, you need
new features– maybe some email or AI capabilities, maybe some
data analytics capabilities. That’s when you can use
Google Cloud Platform, and scale that application,
and build the new features. The second tool that I want
to talk about is App Maker. App Maker is intended to
be a no-code platform, a no-code application
development tool. This is for pure business users,
knowledge workers who cannot code. At this point in
time, App Maker is great for building simple cloud
applications with the data that you are already using
for your business users. If you want something that
is a bit more advanced– if you want more
advanced customization– you can use Apps Script
to customize your app that is built using Apps Maker. So from a best
practices perspective, if you are a business user, you
will start building the app– as long as it’s a simple
cloud application, you should be able
to build with all the visual drag-and-drop tools,
as is illustrated on the slide here. If you want more
customizations, you would go to the IT
department and try to seek some of
their help in order to customize the application. The third tool that
I’m going to talk about is the G Suite Add-Ons. I literally know of
nobody who is just using one or two applications
in their business, right? They’re always using a
suite of applications. For example, if
you’re a salesperson, you’re using G Suite, Gmail,
Events, Calendar, et cetera. But chances are very
high that you are also using a Salesforce or a dynamic
CRM along with this G Suite. So Add-Ons provides the right
tools and the framework for you to get an integrated experience
with third-party apps. That’s what Add-Ons
is intended to do. It provides an
integrated experience. It also provides a
development environment in order to build those
Add-Ons so that they we use multiple applications along
with G Suite, in conjunction with G Suite, in an
integrated experience. So from a best
practices perspective, you’d look for these add-ons– to start with, on the G
Suite marketplace, where the chances are that you’ll
be able to find the right add-on that you need. Otherwise, this is not a
development tool intended for the knowledge workers. Rather it is a framework
intended for use by the knowledge workers. So from a development point
of view, you have to go to IT and ask them to
develop an add-on and make it available
to you, and potentially many of your colleagues
in the organization. The next one is the
G Suite Marketplace. There are over 6,000
ISV applications– both web applications,
productivity tools, add-ons, that are available on
G Suite Marketplace. So if you’re looking to
solve a particular problem, this is probably the
best place to start with. Look to see whether
there is already an application that’s available,
and use that application. And if not, then
you’ll have to look at how to build something in
collaboration with your IT. So if you are in
the IT organization, from a best practice
perspective, you should talk to
them about the app that you need so that, in IT,
you can actually make sure that the application
that you want to make available to the rest
of your organization is secure, it meets all your needs. And then that application can
be whitelisted, and make sure that all the other business
users can use that. The last tool that
I’m led to talk about is the Admin Console. So the Admin Console provides
a number of different tools and techniques to make sure that
the apps in your organization remains secure and the
data in your organization remains secure. With the shifts that
we talked about, now a lot of different
knowledge workers will be building
applications through their entire organization. The role of the IT
now is to become an enabler, a facilitator
for this kind of application development. As a result of that,
it’s very important that IT’s role is to keep the
security of the applications and the security of
the data, and make sure that these apps and data meet
the compliance requirements of the organization. In order to do this,
we are providing a number of different tools,
including whitelisting of the applications. Only the whitelisted
applications can be installed by the
users in your organization. Providing data access
controls via whitelisting APIs and enabling APIs, providing
some data guardrails, as well as monitoring
the app usage and ensuring that the resources
that are allocated from the app are maintained. So those are some
of the ways how we are enabling
the IT to go and be an enabler in your
organization in turn, for knowledge worker
apps to be built. This is an important area
of investment for us. We know that there is a lot
more work to be done here, and we are working on
bringing more capabilities to ensure that, as
IT organizations, you can empower your
business users to build apps and maintain the
security of those apps. So, so far, I gave
you an overview of the different
discrete developer tools and an overview of
what are the industry shifts. I want to take a moment to
summarize some of the best practices that we have learned
from many of the customers that we have spoken to. These best practices, I have
divided them by two personas. One is a knowledge worker, and
the other is IT administrator. So if you’re a
knowledge worker and you are looking to build
an app, your first step should be to identify
what kind of experience your app needs to deliver. Is it a web app that users
are going to access via URL? Is it an add-on that will
be available along with G Suite in the side panel? Or is it an automation–
automation meaning and event-drive app
that automatically does some task for
you in response to some kind of a system event? That would be the first step. The second step is to
lay out the resources that your application needs. These resources could
be, for example, certain compute resources or
certain storage resources. Or maybe you want some
access to resources such as ML models, et cetera. Depending on the
resources that you need, you can think about
what kind of platform that you want to build
your application on. The third is the data
sources and the retrieval. The data sources could
be– for instance, it could be some on-prem system
that you’re already using. If you are in IT, you
have to think about, how will I make this data
available to the knowledge workers so that they
can build our apps? The data sources could also
be some other third-party SaaS services that you
are looking at. And maybe what you want to
access is just a few data items, potentially using APIs. In some cases, you may
want a large amount of data that needs
to be analyzed by the application itself
using some kind of pretty analytics tools. So the fourth step is,
using all of these data from the first three
steps to make sure that you’re choosing the
appropriate G Suite developer tool. If you’re looking to
build a simple application with no code, you will
probably start using App Maker. If you want some customizations
that are a bit more advanced, than you would start
looking at Apps Script, and start using that particular
tool for building your app. If you are looking for much
more advanced data analytics– crunching a large amount
of data, using some email, or if you are looking for
advanced storage such as Cloud SQL, then you would be thinking
about building your app on GCP, the Google Cloud Platform. Those are the kind of things
that you should look at. So now, once you
build this app, you should also think
about how to share this app with the other
users in the organization. This could be, for
example, even IT, providing some amount
of pre-built code for the other knowledge
workers to develop apps on. Or it could be IT enabling
all the enterprise users to use this app via a private
listing on the enterprise marketplace– on the
G Suite marketplace. Or if you’re even looking– if you are a third-party
developer or an ISV, you can use the G
Suite Marketplace as your distribution
platform so that you can reach many different
enterprise customers and have them use
your application. Now, looking at it from an IT
administrator’s perspective, the best practices
are– number one is, make sure that your
business users, the knowledge workers in your
organization, are empowered and they’re aware of the tools. Make the right tools available. For example, you
may want to make App Maker available
for all your business users in the organization–
enable it for them. Or you may want to build some
community around the knowledge workers so that they can
collaborate with each other, share information
with each other, and build the
application on their own. This is important for
you as an IT organization because that reduces
the load on your– and the stress on
your organization, by moving the applications
closer to the business users. The second best practice
is to establish data access and connectivity. If you want your
knowledge workers to be able to build apps
around on-prem data, make sure that
data is available. And the third best
practices is to enforce security and governance. Now when you’re looking
at enabling your business users to install applications
from the marketplace, make sure that they’re secure. If you are enabling
your knowledge workers to build those
applications, then make sure that
those apps are also secured before they are widely
used in your organization. Or you may want to establish
some data guardrails or some quartiles in
the compute to make sure that those apps comply
with those limitations that you enforce. So those are some of the best
practices that we have learned from many different customers. So at this point, I would
like to invite Monica onstage to talk about application
development, and Genentech, and how they’re organized. MONICA KUMAR: Thanks, Satheesh. Hi, everyone, welcome
to the session, and it’s great to be here. Thanks to Sambit and Satheesh
for inviting us here. I have a couple of my colleagues
from Roche and Genentech. So– glad we could
get a team together. So I want to start off with
talking about who we are. So maybe some of the US-based
folks may know Genentech, but Roche is basically a global
pharma company based in Basel, Switzerland, with around– you can see we have
over 100 locations worldwide, with around
95,000 employees. And Genentech, which is a
US-based biotech company, was acquired by Roche in 2009. And ever since, we have been
a member of the Roche group. Another fun fact–
I mean, it’s really a huge number– the 11 billion
Swiss francs in R&D investment. So we basically are focused
on four therapeutic areas– oncology, immunology,
neuroscience, and infectious diseases. And really, we have both
the diagnostics and pharma divisions under one roof. And this gives us the
unique opportunity to actually look at
the patient health care across the whole
spectrum, so right from prevention, diagnosis,
treatment, and then monitoring. And our mission
is really to find those unique and best solutions
to improve our patients’ lives. To really support our business
and to fulfill the mission to have the best solutions
for our patients, we are looking at,
from an IT perspective, how can we actually
simplify the landscape, empower teams with
the right tools, and also support these
new ways of working. Our business is going through
a major transformation today. And what you see on
the left hand side– and just to give
you a background, Roche migrated to
G Suite in 2013. And prior to that, because the
company had been in business for more than 20, 30
years, as some of you know, you tend to build
up on legacy applications, legacy platforms. And lots of custom solutions on
those platforms had been built. So we had sort of a messy
application landscape. And we also have– ever since we’ve
moved to the cloud, we also got these
third-party apps that were sort of
confusing our end users– when do I use this versus that? Microsoft was embedded
in the organization before we moved to G Suite. So a lot of the
questions is, when do I use SharePoint versus
Team Drive or Sites? And so our leadership looked
at this last year, and we said, there is a certain power
in offering our end users a default. And that
default is actually G Suite. So we believe G Suite offers
the right capabilities to make our end users as
productive as possible. But along with G Suite– So the G Suite ++, is really
about these third-party apps that we have also. So we use Smartsheet,
Box, Trello. All of these apps actually
add to that experience, they enhance, and
they meet the gaps that we have just in the
basic Collaboration Suite. So how are we organized to
support this very large, very complex organization? We have a global
IT team oversees that looks at where
is the business going, and what are the enterprise
solutions we need to provide our customers so that they
are not waiting for this and having to do all
this work on themselves. So for example, we are focused
on personalized health care, in the Roche science
infrastructure, ERP, and many cloud capabilities,
even around automation. So that’s something
that global IT provides, those platforms and tools. The functional IT is basically
embedded in the business. They actually have
the closest proximity to what’s going on in
each business division. So for example, our
business functions can be from research,
manufacturing, diagnostics, commercial. So each of these businesses have
their own individual demands, and they have their own
business-critical applications that they work with. And that team actually
sits, and delivers, and drive that global
IT strategy forward. And then, of course,
we wouldn’t be here and be able to do what
we do without hundreds of these knowledge workers
who are both developing, but they’re also
consuming these services. But they are the ones
that are actually building these solutions,
using some of the development platforms we have. And we have a wide spectrum. Given the application
landscape that we have and the complexity of
the business demand, too, we have every– low-code, to medium, to the very
complex apps, a wide spectrum there. And so in the low-code,
we have seen a lot of– because we’ve been on
G Suite for a while. We’ve seen lots and lots
of knowledge workers build app scripts for many,
many different solutions that they want. So for example, Apps Script
comes embedded within G Suite. It gives you the ability to
connect with the G Suite API. So anyone who has
curiosity to solve a problem within their
own group can just pick it up and get started. It offers the integrated
serverless runtime, and it’s no additional cost. So I think this is
something that we have seen grown very organically. We didn’t have to do a whole
lot to support the organization. This is something
people just ran with. In the medium complexity,
we have Apps Script or other web apps
that have evolved to a higher complexity,
where we are seeing the use of GCP and APIs. In fact, we
ourselves, in IT, have built lots of global solutions,
including our employee directory, which
is called Peeps. We have built that
on GCP, leveraging our identity management
systems, HR systems, bringing together the
data so that that Peeps app can be available
both on Chrome as well as on a mobile device. But I think in the last sort
year and a half, two years, we’ve seen a demand for more
intelligent, contextual apps that will reduce the friction
or the barrier of entry to use them. And these apps could be using
some of the cloud technologies like the natural language
processing, machine learning, and AI. We are actually signed
up with Dialogflow, which is part of the
Cloud AI stack on GCP. And we have about 70 digital
assistants and chatbots, either in a PoC or development stage. So there’s huge
interest and a demand from the business in this area. And again, we are
integrating with some of our big third-party systems,
like ServiceNow, Workday, and SAP as well. So today, I actually want to
talk about two use cases, both built with Apps Scripts. And both of these
actually come from our pharma technical business
operations team, which is basically manufacturing. So this team actually has two
manufacturing pilot plants here in South San Francisco. And they really
wanted to have a tool that enabled to do some
sort of workforce planning– so for both technicians
to be able to plan, like, the next weeks and what’s in
the pipeline, and for management to have oversight over
the activities happening in these plants. And so they looked
at– obviously, there are third-party
tools available. There’s a cost associated
with that as well. But given that our
Genentech processes are so customized to the molecules
and the experiments that are being run
in these plants. Just to buy an off-the-shelf
product wouldn’t work. And they could also
have gone to IT. But IT also adds to the
overhead in the sense they need to explain– firstly, get the resource,
explain all their business processes, the roles. And it takes time to
actually deliver it to the pilot plant workers. And so Scott Linnell, who’s
here with us today, the author and the person responsible
for this app script, actually is very much
like some of the knowledge workers in our organization. He saw this problem. And he’s not a
computer science major. He comes from the life
sciences background. He was an intern at
Genentech in 2017, and just dabbled in Apps Script. And along with another
intern, and then later on, as a full-time employee, took
this on and built the app script to address this need. And I think it’s a great
example of what’s possible. You don’t need to wait to
solve a business problem just because you don’t
have IT resources. And again, there’s another
example from the same team, but for a different use case. So there are these
different equipments. There are five different labs
within our manufacturing team. And they have different
equipment based on the roles that the people have. And earlier, it used to be a
very tedious manual process. People would go to the
equipment, sign up on a sheet, like, hey, I want to use
the equipment from 10 to 11 tomorrow– really manual process. And they actually–
this equipment can’t be booked by just anyone. So they’re booked by the role
that you have on the team. And so again, Apps
Script came super handy. Because they could
actually not only see the availability of the
equipment, book the equipment, it’ll show up on
their calendar, there would be an email
sent to remind them, hey, your equipment
is due for return now, and they could also say the
equipment is broken– they’ve used it and it’s not working. They could just schedule
a maintenance right there, through this tool. They have colleagues now,
in Germany, the same team. And they said, we would
like to use this tool, too. And so they’ve localized
that same app script and used it for their German
colleagues and counterparts. Again, a great example
of how empowering your organization and your
knowledge workers to use what’s at their fingertips today. And we’re really proud of
the work that Scott is doing. He even, in fact, ran Apps
Script training for his team there, to help them build more. I want to leave you with
some best practices. Obviously, we’re
not a small company. So some of our best practices
are really centered around how we can scale and support
a very large organization. And the first one is
the enterprise strategy. And this is not just
about seeing technology for technology’s sake. It’s about how can we deliver
platforms and services that actually meet our
business demand. So we look at a
two- to three-year and see how are we positioning
ourselves with the cloud capabilities, with
infrastructure services, application
development services, to enable and
drive that forward? Because the business is
relying on us to do that. And the second thing we
actually really value a lot is this customer experience. So when we think of IT
services, most people just don’t like going to IT. It takes long. You have to open 10 tickets. You have to go here, go there. We try to bundle these services. So we look at what does
an application developer need when they come to us? What does a DevOps person need? What do these
researchers need when they want to quickly
spin up applications? And so we look at how people
are consuming our service, what are they telling about it,
what is their feedback, where can we do better, and
continuously have this cycle with them to improve it. And then the third thing
that we have to drive is the compliance within
all the products, platforms, and services we provide. And this is a proactive, close
collaboration with security, with legal, with
COREMAP, to make sure that anything we
recommend and anything we say, this is
supported by IT, it’s actually complying with Roche
data and privacy standards. So essentially we
are making sure that the heavy lifting
is already done, so that when end users go into
the application landscape, they can actually pick a product
knowing that IT has vetted it, it’s safe to use. The second piece is around
empowering the organization. And this, the first part,
business partnership is essential for us because of
how diverse and geographically dispersed we are. It’s very important to have– we call them IT
business partners. They’re basically
embedded in the business, but they understand
the IT landscape. They can connect the
dots for the business. They can point them
to the right people. They can point them, hey,
you don’t need to build this; there’s already a solution
available for this. So there is this
cross-sharing of ideas, but also solutions
on how business can solve their problem. We also make a very
concerted effort to make sure that
anything that we introduce into the organization,
there’s full transparency on the roadmap, so there
is nothing unexpected or a surprise. So we make sure that we
have our sounding boards, with our stakeholders
and customers internally. We also have user adoption
services regionally, spread across, who are
actually our channels. And they are
communicating new changes that are coming in our
pipeline to all of the users. We also run a lot of pilots. So we’re very– because we want
the organization to be prepared for change, we make
sure that, for example, whether it’s Team Drive,
or it was Hangouts Meet, or they’re a new
docs API, things like that, that are coming. If we open this, run
pilots in our test domain, give early access to developers
so that they are prepared for changes that they need
to make in their applications or in the way they work. And this actually gives us the
early access to their feedback. And we’ve been actually lucky
to have really great partnership with Google to funnel that
feedback back into the product teams so that this feedback
goes there early and often, and they actually know
what doesn’t work for us and what works for us. And the last thing
is around learning. So I think this is also
very critical, especially as technology is changing. There are new
emerging technologies coming, where our business and
our IT is actually ramping up. So we run hackathons. In fact, procurement just had a
Procure-a-thon two weeks back. This is really to say,
let’s bring our top two, three business problems here. Let’s get a team of developers,
UX, business analysts, all of us come together,
and let’s try and solve this in maybe one or two days. And this is a great
way to understand that you’re pushing the
limits of the APIs available, you’re pushing the
limits of how can we address this problem, can
we address this problem, are we too early,
should we then request more feature updates
from the product teams and come back to this later? This really gives us this cycle
of understanding and learning to be prepared to
do it in production. Part about learning is
definitely knowledge sharing. Again, we are huge or heavy
users of Google+ communities. I can tell you that a lot
of our Google+ users rely– in fact, I met Scott through
one of these communities. I just posted something on Apps
Script, and Scott responded. So there are lots
and lots of people that are connecting
with each other, sharing learnings, sharing even
their failures, like, hey, this didn’t work for me, has
anyone else tried this? And so these network communities
are ones where a lot of folks rely on them for learning
and understanding what’s going on in
the organization for specific subjects. And then centers of excellence– we have Roche experts
in specific domains. So for example G Suite app
development, API integration, we now have one on
conversational platforms. So what we do is we
look at the emerging technologies and the
business demand and say, hey, we need a set of
experts on these technologies that are ready to
jump into projects and to help the
business when they need. And so they are at hand to
advise and guide our business as need be. So we’re still
learning, obviously. This is not set in stone. We are learning and
adapting, and we are continuing to do this
to fulfill the need that– basically address what
our patients need next. And with that, I want to
hand it off to Sambit. Thank you. [APPLAUSE] SAMBIT SAMAL: All right. Thank you, Monica. What I’m going to
do is I’m going to talk about the future
of app development, some of the key trends that
at least we see and we hope that you see the same way. So a few things– so if you look at any
productivity platform, everybody provides the
standard mechanism, the same way of sending mail,
calendar, chats, writing docs, receipts, and things like that. But fundamentally, we see three
different market trends or tech trends which is going to
impact this productivity space in next five to 10 years. So what are those three? The first thing that we see
is we have, now, capability to understand the user context. What do I mean by that? So everybody has
a mobile device. So at any point in time,
systems know where you are. And depending on where
you are, the experience can be customized. So that is the context– an example of the context. The second thing that the
systems are good at today is capturing the usage pattern. So what I mean by that
is how you do your work, the systems nor how you
are doing that work. So things can be
customized as per that. For example, if you’re
always offlining something, the systems can know. And based on how and
when you are doing it, we can take actions on that. And the third thing
that happens is, when you go to a
new organization, the way to learn about that
particular organization is you go and ask people. The knowledge in
the organization is there in people’s heads. It’s sort of the
tribal knowledge. Wouldn’t it be better for you
to know in a systemic way? There are some people who
have tried this using sort of structured data analysis. But given the fact that
today we have this knowledge scattered across different
chat exchanges, different email exchanges, different docs, a
way to synthesize that knowledge will become important. And that’s what we’re
calling enterprise knowledge. Using these three,
you can potentially categorize the experiences
that are going to come into three broad categories. I’ve called this as
assistive experience, knowledge visibility,
and process automation. Let’s look at each of these. So this will give you an idea
of what I’m talking about. So if you drive any new
car today, what you can see is there is blind spot
detection in most of the cars. What is that doing? It’s helping you drive better. It’s providing an assistive
capability on driving. You can see the same pattern
emerging in software. So if you look at a chat, and
the moment some chat comes in, it suggests to you some
option based on the context. And why does that help you? Especially on a
mobile device, it helps you give a response
which is relevant. So that is assisting
you in responding. You can see that
if you have used Gmail auto-compose– the
same kind of mechanism. The opportunity here is bring
that to the developer platform so that you can use that
or the knowledge workers can use that to build
assistive experiences. The next thing I’m
going to talk about is this whole idea of
enterprise knowledge. Now, with the
structured data, you can go to your analytics
system and know, for example, who the best customer
is, and is he being spoken to by the best
customer service representative in your organization. Who is the expert in
a particular area? But with enterprise knowledge,
it will be possible for you to, without having any
structured analysis, know who is the expert
and who do we reach out to if we need some help, be
it usual things like 401(k) or anything of that sort. So think about it. When an average worker
spends 20% of the time– if you say that instead
of working for five days, you’re walking for
four days, that’s 20%. Or you can use that day
to do your 20% project. Whichever way you look at
it, that’ll help you do that. The third thing I’m going
to talk about is automation. This use case, all
of us go through. We want to have a discussion,
and we want to have a chat. And what happens
is, before we know, five or 10 email
chats gets exchanged before we set up a meeting. The system recognizes that. So let’s do some
time slots by looking at your calendar
and your ability. And you click– just one click–
and the meeting is set up. Not only that, based
on conversation, maybe it can set up
the agenda, figure out which are there the
documents that are important, and attaches that to
the Calendar invite. All those things will be
possible by automating processes and tasks. So that is the third
big trend you will see. Most of the productivity
improvement and the ensuing developer tools will
capture these three trends. Now to the final section. So what’s new in G Suite? I’m going to talk
about three things. So we are launching a
new Add-Ons platform. Add-Ons has been
there for a long time. But we are going to do
a new Add-Ons platform. What that will help you do is,
instead of driving an add-on for each of the G Suite
apps, you write it once, and it works across all
the different G Suite apps. It will have the user
context, and you can have that customized user context. It will make the
development easier, it will make the
management easier. It’s that uniform experience
across G Suite instead of per host app. The second thing that
we are announcing today is Alpha for data connectors. So what this means
is most of you, as you tried to move
your workload to cloud, you have this hybrid
scenario where you wanted the cloud to work
with your on-prem system. So with this Alpha,
what we are doing is we are integrating Sheets
with the on-prem relational Datastore you have on
your on-prem data center. This could be SQL Server,
this could Oracle, this could be MySQL. So you can have all that
data come in to Sheets and be used in
Sheets, and you can have that hybrid experience. The Third thing that I’m going to
talk about an announce today is what we’re calling G Suite
Marketplace Security Assessment Program. The GSM Marketplace, it
has more than 6,000 apps, as was talked about. It becomes very,
very challenging for people to know
which apps to rely on, which apps not rely on, and
it’s a big challenge for admin. We have partnered with some of
the industry-leading security analysts. And the publisher
of these apps, they can go and have their
apps security assessed. And if they pass the test,
we’ll send them a badge. Then that becomes easy
for the administrator to facilitate an
[INAUDIBLE] buying process. So those are the
three announcements. With that, I’ll
end this session. But your feedback
is super important. It’s a gift for us. So please provide the
feedback, and that will help us improve the system. [MUSIC PLAYING]

How To Start A Blog For Your Business | Online Business Blogging Tutorial

How To Start A Blog For Your Business | Online
Business Blogging Tutorial Hey guys, Bryan with WP Cupid Blog and in
this video, I’m going to be showing you a complete business blogging tutorial on how
to start a blog for your business step by step. Whether your a newbie at technology, have
no experience at blog starting, or even if your a pro. This business blogging tutorial video will
be perfect for you. The great thing about this tutorial is it
is extremely easy to follow along with even if you have no experience in starting and
setting up a blog for your business. By following this tutorial video, you will
have your business blog set up in as little as 10 minutes. At the end of this video, you will have your
business blog successfully started. I’m going to be providing you with a bunch
of helpful resources that will help you in your blog starting journey towards the end
of the video so stay tuned. The first step I’m going to cover is how to
choose and register your own domain name for free. To have a blog you have to have a domain name. Step 2 I’ll be going over how to choose a
hosting provider. To have a blog you have to have hosting. Step 3 is getting your blog set up for free
with the most popular blogging software today. The blogging platform is WordPress. If you want your blog to rank, reach success,
etc. WordPress is the way to go. If you don’t have time to start your WordPress
blog right this second be sure to bookmark this video so you can come back to it later. Let’s get started. The first thing you want to do is head on
over to Bluehost via the link that I provided in the description. Bluehost is where we will be getting a free
domain name and up to 63% off web hosting. Make sure you click the link in the description
to get this great deal. You can also enter
in the search address bar like you see here. Two have a blog you have to have a domain
name for people to find your blog and web hosting that powers your WordPress blog. A little about Bluehost. Bluehost powers over 2 million websites worldwide
and over 850,000 blogs around the world. They are also recommended by WordPress themselves
since 2005. They instantly install WordPress for you which
makes starting a blog that much easier. They provide 24/7 support via chat, email,
and phone. And they have a 30-day money back guarantee. If for any reason you are unhappy you can
cancel and get a refund no questions asked within the first 30 days. I do want to mention that the link is an affiliate
link and I’ll receive a commission which helps support this channel and helps put out more
WordPress tutorial videos. Once you click the link in the description
below or enter, you’ll be at the Bluehost home page. You’ll see the get started now button on
the page. Click the button. This is where you can select your hosting
plan. You’ll see four different options. You’ll see a Basic plan, Plus plan, Choice
Plus plan, and a Pro plan. I recommend going with the basic plan, and
then you can always scale up whenever you’d like. If you have more than one website, then you’d
want to choose either the plus plan or choice plus plan. The Pro plan I would recommend upgrading too
in the future once your blog gets running and starts bringing in lots of traffic and
revenue. I’m going to choose the basic plan for this
tutorial as this is most common. Go ahead and hit the select button on whichever
plan you would like to use. We are now brought to a domain page where
we can choose the domain name that we want completely free. Or if you already have a domain name, you’d
enter it in over on the right. For the new domain you can select if you want
it to be a .com, .net, .org, etc.… .com is the most popular domain extension so I’d
recommend going with a .com if you can. I’m going to type in a domain here and click
the next button. You are now brought to a create your account
page. This is where you will input your information. We have first name, last name. Business name is optional. Put your country address information. Put a phone number and lastly the best email
for you as you’ll get emailed a receipt of payment and a copy of your login credentials,
etc. Below that you will see package information. You’ll see account plan. This is where you can select the term for
your hosting package. You have 12 months, 24 months, and 36 months. As you can see you’ll save money the longer,
you purchase your hosting for. I’m going to select the 12 months package. Domain registration is free. Let’s Encrypt SSL is free. This SSL feature is a free SSL Certificate
which makes your site secure with the green bar and with the https. Domain Privacy is an addon that I highly recommend. It will prevent telemarketers and marketers
getting a hold of your personal contact information and bugging you with their services. The domain privacy will show Bluehost’s information
for the site and not yours. Sitelock security find is security for your
WordPress website and protects it from hackers. I’d unselect this as there are really good
free alternatives. You’ll see Codeguard. Codeguard creates daily backups and allows
you to restore your site with a click of a button in case something happens. There are free alternatives that work just
the same. SEO Tools Start you can keep unselected. This addon will submit your site to search
engines and provide a report on your site ranking and keyword rankings. Submitting your site to search engines you
can do for free. This isn’t necessary to have. Office 365 Email Essentials is the email software
Microsoft Outlook that is commonly included with Microsoft Office. If you’d like to have your email powered by
this Microsoft addon feel free to keep this selected. This isn’t necessary to have. All of these addons are completely optional
and up to you to get. As you can see you’re saving a lot for this
hosting package. Below that you will input your payment information. I’m not going to fill this out for protection
of personal information. Once your information is filled in you want
to select the I have read and agreed to Bluehost’s privacy policy and terms of service. Now click the submit button. You are now brought to a page where you will
choose a password for your Bluehost account. Click the create your password button. Input the password you would like. Click the I have read and agreed to Bluehost’s
Privacy Policy and Terms and Condition and click the next button. You will be directed to a congratulations
page. Click the blue login button to log in to Bluehost. Bluehost is also going to at this time email
your dashboard login information to the email address you provided. You will now see pick your Theme. Bluehost has a bunch of awesome free WordPress
themes to choose from. You can select a Theme now if you want too
or below the Themes you can click skip this step. If you choose a Theme now, you can always
change the theme you pick without any problem at a later date. I’ll be going over this in more detail, later
in the video. Once you choose your free Theme or click skip
this step you’ll be at the page here stating all done. Click the button that says start building
to start building your blog on WordPress. Once you click that and log in you will be
at the WordPress dashboard. This is what the WordPress dashboard looks
like. It’ll ask you a few questions as you can see. If you don’t need help just click the, you
don’t need help option. Once you do that you will see this page. You will see blog posts where you can add
new blog posts. You will see where you can add new pages to
your blog. If you want to change your navigation menus,
you can do so easily, and if you are going to sell products on your site, you can install
Woocommerce to do so. On the far left, you will see tabs. Hover over them and get to learn them. Posts is where you can add new posts. Pages is where you can add new pages. The media tab is where your images will show
that you upload to your blog. Comments is where you can view comments people
leave on your blog. Plugins is where you can install plugins for
your blog. Almost any customization or feature that you
would want more than likely there is a plugin already made for it. Appearance is where you can change the look
of your theme or change your theme to another one or a Premium theme. Select Themes when you hover over appearance. It will showcase free WordPress themes to
you can choose from. If you select most popular, it will show you
the most popular free WordPress themes. Hover over a Theme and click install and then
click activate to make the Theme your WordPress theme. You should also see add new theme on this
page. This is where you can add a new theme if you
got it from another site or it is a Premium Theme. A great resource I have used for several years
and recommend for professional WordPress themes that look like an award-winning design agency
did your blog is Themeforest. This is the Themeforest WordPress Blog Themes
page. You can easily browse WordPress blogging premium
themes. Click on them and get a live preview of Themes
as you can see here. Here are a few examples of Premium WordPress
business themes that are already pre-made for you to input your information or change;
however you’d like. You’ll see they look really good. Click the link in the description below to
check out Themeforest. In the top left of your WordPress dashboard,
you will see welcome here or your site title towards the top of the page. Click this to view your site. To login to your WordPress dashboard, you
can do so via the Bluehost CPanel or by typing in your domain name with a slashwp-admin. Here’s an example. It’ll bring up this page here. Just input your login credentials to be logged
into WordPress. Another great resource that is helpful and
used by over 500,000 users is the drag and drop editor called Elementor page builder. Elementor page builder makes starting and
creating your WordPress blog easy. You can make edits by dragging and dropping. Search elementor page builder on the plugins
page and install and activate it if you’d like to try it out. Elementor has a free and paid version. I’ve provided a link in the description so
you can checkout and compare the features of the free and paid versions. Another great resource to check out is Fiverr. Fiverr is a great place to get tasks done
for just $5. It is helpful if you need a logo or something
done. I provided the link in the description below. And that is my online business blogging tutorial
video on how to start a blog for your business step by step for beginners. If you have any questions, get in touch as
I’m here to help you with anything you need. Alright guys, thanks for watching. Give this video a thumbs up and subscribe
to our channel for more WordPress video tutorials. Leave us a comment; we love hearing from you.

TheWave | Xperia 2 系列 5.7″ 6.1″ 6.5″ 傳聞分析

Hello and welcome to TheWave Today let’s talk about the recent rumors about Xperia in IFA In the recent rumors Xperia will have 3 different sizes Which is 5.7″ , 6.1″ @1080P as well as 6.5″ @ 4K equipping Snapdragon 855 Plus 8GB RAM 12MP 1/1.7″ 2G DRAM CMOS But for Sony Mobile as we know it in one model, for the 3 sizes as mentioned only one will be correct my guess is 6.1″ and comes with a 3360×1440 display as for other specifications it is believed that Sony Mobile might not consider while in terms of CPU, Snapdragon 855 will still be used one of the bigger reasons is that bulk purchasing a cpu costs will be relatively lower the other reason is that speedups are relatively close (855 plus compared to 855) if they have enough time to research on (using) a new cpu why not put those efforts into the current Xperia 1 which is currently being sold on the market to see what kind of improvements can be added then include the newer cpu at once next year next is 8GB RAM since there won’t be more than one 4K Premium within a year so it is expected that RAM and ROM as well a majority of specifications except display, dimensions and battery which will be kept relatively close in terms of Xperia 1 only that in software improvements Xperia 1 will be able to “catch up” in features as seen in newer models with firmware updates as for the newer 12MP 1/1.7″ 2G DRAM CMOS there are information pointed out that it will be appearing in a smartphone which surpasses 4K Premium models – the Xperia 0 which 5G will also be included estimating that it will surface around IFA but we will have to wait until end of this year or early 2020 since the timing is extremely embarrassing so we are not too sure whether which CPU will be utilized for the phone but if the newer CPU is either Snapdragon 855 or 855 Plus that will be a bit unfortunate however, onto the next generation CPU – the Snapdragon 865’s shipping time might be like the year when Snapdragon 855 is released earliest we will see it will be around March to April so we still need to observe a little bit more ok, that’s all for today’s video if you like this video, leave a comment and give us a like subscribe to our channel to see more related videos and don’t forget to turn on the notification bell see you next time, bye bye

“Should I Use Amazon PPC To Grow My Business?”

– [C-Money] Ryan, should
I use Amazon Pay Per Click? – Yes…… yes you should. That’s all, the end. So, Amazon PPC
can be an effective way to boost sales and boost
rankings for a product that you’re selling on Amazon. Or if you’re launching
a product on Amazon, it can be a really effective
source to give things a lift right out of the gate. It’s a way to force your products
into collective awareness so that you can get reviews
and get things moving. The problem that a lot
of Amazon sellers have, is they’re living on Amazon pay-per-click and only looking at
the return on ad spend. And they’re not looking
at how it amplifies the overall business. So if your goal is to just
sell widgets on the internet so that you can make money and
not have to get a real job, then you’re gonna have a hard
time with Amazon pay-per-click because you have to play
the game for a long time and be willing to lose money. Now can they be profitable? Absolutely, absolutely. You are seeing now bigger
companies move into Amazon with much bigger ad budgets. And they reason they’re able to do that, the reason why Charmin can outspend you is because they’re customer
lifecycle is 10 years. And yours is immediate. And it’s really hard to win
a game when you’re thinking about the short-term profits. So this is the same
shift that Amazon sellers have to make, just in
the macro as a whole. They have to pivot from
thinking about selling product to building real businesses. I don’t even necessarily
recommend that people manage their own Amazon presences. There are now agencies that will do that for the cost of an employee. So you can have the best
people in the world, the team I work with is
TurnKey over in San Diego, they’ve been on the podcast
if you wanna Google that. The cost of you as the
entrepreneur spending time in the weeds doing Amazon pay-per-click is much higher than just
hiring somebody to do it. Because your job as the entrepreneur is to set the overall
vision of the company, to be a leader in the
company, and to go get talent. To be around people that
can build the vision of the company, that’s your job. So, you managing Amazon pay-per-click and doing all this stuff,
is a waste of your time. And there are people out there
who can do it better than you and already know how. And that’s building a business. Your job is to define what the vision is, what the product suite is,
how you’re making a difference in the world, meaning
why your products matter. And you use advertising
as a way to amplify that, not as a way to trade
quarters for dollars, in the short term. And sometimes that
happens, like sometimes, you can make money by
advertising in one place and having the delta, be
profitable on those ads. Sometimes that happens. But the real overall long-term profits come when you turn those
customers into repeat customers and they stick with you for long-term. So you have a business that you can sale for millions of dollars,
that’s where the money is, that’s where the opportunity is. Because when there’s a white
space in Amazon pay-per-click or Instagram ads or whatever
it is, you should go all in on that thing. Like you should absolutely
pursue that white space. But other people will
eventually crowd that space, but you continue to win
when you can afford to pay the most to acquire that customer. Because you know that their
experience is so dialed in. They’re gonna stick with
you for the long-term. And you only do that when
you are focused on building a business that you like,
one that you want to scale, and one that has real
potential in the world. Too many people are
trying to find the hack and the way to make money, rather than building a real business. And if you can’t identify
what the real business is you are always going to
be playing from behind. My name is Ryan Daniel
Moran, I’ve helped thousands of Amazon sellers,
physical products brands and online business
owners, hundreds of them, and I run seven-figure companies because they’re building
them like real businesses. And if you want our help,
subscribe to the channel. We do a lot of content. Most of it is not me laying on the couch, sometimes though. Not all of them are me
wearing this blue shirt, but probably most of them. And I have a podcast
over at, a series of podcasts that
are all about business, investing, cash flow, mindset. And if you listen to
it, they will help you, because they will make you think bigger and they will give you
strategies that you can use and eventually you will
want to become a member in our community. Which is where we feature case studies and what’s working right now. And our free content is so
damn good, that you can’t help but give us money by
joining our members area which is called The One Percent, where we showcase studies
of what’s working right now and stuff that’s coming down the pike and investment strategies
that very few people are talking about. And so that’s my long game. And if you don’t have a long
game, it’s really hard to win. Subscribe to the channel. Now I’m done. (soft music)

MaxFlix PR para Android

Hello again Infonauta, welcome or welcome to a new delivery from your YouTube channel Infoductiva … this time I bring you another application to watch movies, series and TV channels from the hand of its creator since this information is thanks to the Infonauta Danny Baller Tosado who is the creator of this Android application and has sent me the necessary information so that I can teach you interesting right? … we start … the first thing we are going to do is go to the address that I leave in the description of this video to download the application and then we will give to install It is very important that you look carefully at the permits which asks you for each application you want to install … then click on the install button Now the installation will begin and we will have to wait until it is finished. Well … it is already installed so that we will click on the open button this is the application in its 1st execution this notice appears, read it carefully … to this notice we will have to say yes since otherwise it won’t start the application so I’m going to press on yes the application starts and gives us a message of greetings that we will have to read carefully then click on the accept button now the sections will begin to load the top menu and well we have here this magnificent content that has sent us and that has made Danny … thank you again Danny Baller Tosado … It is a collection of links that offers us a quantity huge channels at our disposal yes … for now I have not found no content in spanish in spanish basically everything I’ve found in Latin Spanish, that is South American Spanish however it has a lot of quality, it has an internal chat also to be used by the users themselves and how you see it has a huge amount of contents, certain advertisements will also appear, but in reality there is not much And it’s very interesting and maybe worth it. I recommend you try it, think about it and leave some Comment on this application. If you know any other application that is interesting you just have to leave me a comment giving me the address and a brief explanation than you think about her … well that’s it … thank you very much for your attention, if you liked it, like it, if you have any questions Leave a comment about it and do not forget to share this valuable information … See you soon Infonauta